Bang Si-Hyuk, K-Pop Visionary, Aims to Globalize BTS Model

by Idol Univ

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One Monday afternoon in August, South Korean music mogul Bang Si-Hyuk invited about 100 industry executives and press members to a Santa Monica, California, studio. He was there to unveil his new project. “I’m happy to be sharing with all of you a dream I’ve had for a very long time,” Bang, dressed in black on a makeshift stage, told the crowd.

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