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In light of the recent passing of ASTRO‘s Moonbin, fans are showing dissatisfaction with Fantagio, the entertainment company representing the late singer, for their alleged commercialization of Moonbin’s memorial.
Initially, Fantagio had established a memorial area for Moonbin within their company building. However, the memorial was unexpectedly moved to Gukcheongsa temple, where fans could view Moonbin’s memorabilia, along with letters and gifts from fans. The company urged fans to visit the temple for comfort and to honor Moonbin. They even shared that fellow ASTRO members Eunwoo and Sanha had visited the space in June 2023.
On December 1, Fantagio surprised fans by announcing the relocation of Moonbin’s memorial to Seonunsa Temple in Gochang, Jeollabukdo. The abrupt move raised concerns among fans, who speculated that Fantagio had entered into a business agreement with the temple, potentially for the advancement of the K-Pop cultural industry.
Fans also expressed dissatisfaction with the public display of Moonbin’s personal items and letters, feeling that his life was being treated like an exhibit. The temple stay program, which includes free meals for Aroha (Moonbin’s fans), further fueled concerns about the commercialization of the late singer’s memories.
In response to the criticism, Fantagio explained that the decision to relocate the memorial was influenced by navigational challenges to Gukcheongsa and the need for a more permanent space for Moonbin’s tablet. They asserted that the agreement with Seonunsa was made to ensure a lasting commemoration of the star.
Despite Fantagio’s explanation, fans initiated a boycott using the hashtag “#Fantagio_boycott,” demanding a clearer and more transparent account of the move and the associated business arrangement. Fans argue that the company’s actions risk turning Moonbin’s death and memories into a commercial venture.
Moonbin, a beloved singer, passed away on April 19, 2023, leaving behind a legacy that resonates with his fans.
Initially, Fantagio had established a memorial area for Moonbin within their company building. However, the memorial was unexpectedly moved to Gukcheongsa temple, where fans could view Moonbin’s memorabilia, along with letters and gifts from fans. The company urged fans to visit the temple for comfort and to honor Moonbin. They even shared that fellow ASTRO members Eunwoo and Sanha had visited the space in June 2023.
On December 1, Fantagio surprised fans by announcing the relocation of Moonbin’s memorial to Seonunsa Temple in Gochang, Jeollabukdo. The abrupt move raised concerns among fans, who speculated that Fantagio had entered into a business agreement with the temple, potentially for the advancement of the K-Pop cultural industry.
Fans also expressed dissatisfaction with the public display of Moonbin’s personal items and letters, feeling that his life was being treated like an exhibit. The temple stay program, which includes free meals for Aroha (Moonbin’s fans), further fueled concerns about the commercialization of the late singer’s memories.
In response to the criticism, Fantagio explained that the decision to relocate the memorial was influenced by navigational challenges to Gukcheongsa and the need for a more permanent space for Moonbin’s tablet. They asserted that the agreement with Seonunsa was made to ensure a lasting commemoration of the star.
Despite Fantagio’s explanation, fans initiated a boycott using the hashtag “#Fantagio_boycott,” demanding a clearer and more transparent account of the move and the associated business arrangement. Fans argue that the company’s actions risk turning Moonbin’s death and memories into a commercial venture.
Moonbin, a beloved singer, passed away on April 19, 2023, leaving behind a legacy that resonates with his fans.
