Announcement Made: Rankings of October’s Boy Group Members’ Brand Reputation

The Korean Business Research Institute has disclosed the brand reputation rankings for individual boy group members this month! The rankings were determined by analyzing the consumer participation, media coverage, communication, and community awareness indexes of 716 boy group members, using big data collected from September 14 to October 14. BTS’s Jungkook maintained his position at the top of the list for the fourth consecutive month, with a brand reputation index of 5,492,306. This marks a 27.06 percent increase in his score since September. In his keyword analysis, notable phrases included “3D,” “Seven,” and “ARMY,” while his highest-ranking related terms were “record,” “enter,” and “release.” Jungkook’s positivity-negativity analysis also revealed a score of 89.08 percent positive reactions. BTS’s Jimin claimed second place for October, with a brand reputation index of 4,572,219, which represents a 45.61 percent rise in his score since last month. ASTRO’s Cha Eun Woo closely followed in third place, with a brand reputation index of 4,488,627. This shows a remarkable 62.47 percent increase in his score since September. Meanwhile, Wanna One’s Kang Daniel ranked fourth, with a brand reputation index of 3,058,921. Finally, BTS’s V completed the top five, with a brand reputation index of 2,363,656 for October. Check out the full list of the top 30 for this month below! 1. BTS’s Jungkook 2. BTS’s Jimin 3. ASTRO’s Cha Eun Woo 4. Wanna One’s Kang Daniel 5. BTS’s V 6. NU’EST and Wanna One’s Hwang Minhyun 7. Wanna One’s Ong Seong Wu 8. BIGBANG’s G-Dragon 9. BTS’s Jin 10. BTS’s RM 11. EXO’s Baekhyun 12. Super Junior’s Kyuhyun 13. BTS’s Suga 14. BTS’s J-Hope 15. SF9’s Rowoon 16. Wanna One’s Kim Jae Hwan 17. NCT’s Mark 18. SHINee’s Key 19. Highlight’s Yoon Doojoon 20. NCT’s Jaehyun 21. THE BOYZ’s Juyeon 22. SEVENTEEN’s Jeonghan 23. Super Junior’s Kim Heechul 24. WINNER’s Song Mino 25. SEVENTEEN’s Joshua 26. Wanna One’s Park Ji Hoon 27. BTOB’s Changsub 28. SEVENTEEN’s Mingyu 29. TVXQ’s Yunho 30. NCT’s Doyoung